Admin Guide: DAM Backoffice Overview

This guide covers the main areas of the DAM management interface within the Umbraco backoffice, including section tabs, the content tree, and multi-client architecture.


1. Accessing the DAM Backoffice

  • Log in to Umbraco at your site's CMS URL.

  • The DAM section appears in the top navigation.

  • Click it to access the DAM management area.


2. DAM Section Tabs

The DAM backoffice has several tabs:

  • Clients -- Manage client/tenant organisations (create, edit, activate/deactivate).

  • Approvals -- Review and approve or reject assets submitted by portal users who require moderation.

  • Tags -- Manage the tag taxonomy: rename, merge, or delete tags.

  • Bulk Import -- Upload assets in bulk using CSV files with metadata mapping.

  • Asset Purge -- Permanently delete binned assets and clean up orphan storage files (super admin only).

  • Members -- Manage portal user permissions using permission presets.

  • Analytics -- Some basic stats regarding the users and assets.


3. Content Tree (Asset Configuration)

  • In the Umbraco Content section, find the Asset Configuration node.

  • This contains the Metadata Fields folder, where you define custom metadata fields and their options.

  • All metadata field definitions are managed directly in the Umbraco content tree.

  • Changes to field definitions take effect within 60 seconds (cached for performance).


4. Multi-Client Architecture

  • The DAM supports multiple clients/brands.

  • Each client has isolated data -- assets, metadata, members, and collections are scoped per client.

  • Backoffice users can be assigned to one or more clients.

  • A client dropdown allows switching between assigned clients where relevant.

  • Super admins can see all clients; other admins see only their assigned clients.